Corporate identity & website Melsam

Redesigning the website and the corporate identity to optimize conversion.

COMPANY

MELSAM

ROLE

Freelance

EXPERTISE

Web & Graphic Designer

YEAR

2024

Project description

Project description

Project description

Creating a strong visual identity, website, and multimedia content for a construction company.

Timeline

From initial concepts to final designs in just 6 weeks.

Background

Melsam Klusbedrijf is a local construction company specializing in various handyman services. They needed a cohesive brand identity and a modern, functional website to showcase their services and attract more clients.

Process

Process

Process

This section outlines the approach taken to develop the branding, website, and multimedia content for Melsam Klusbedrijf.

Research & Planning

Collaborated with the client to understand their business goals and target audience, defining the need for a professional brand identity and multimedia content.

Design & Prototyping

Developed a cohesive visual identity, including logo, color palette, and typography, to reflect the company’s reliability and craftsmanship.

Video & Photography

Produced high-quality video and photography content to showcase the company’s services and projects, adding a dynamic element to the website.

Implementation

Designed and built a responsive website on WIX, incorporating the new branding and ensuring easy navigation for potential clients.

  • Home page

    The homepage bursts to life with a cinematic opening, where a powerful video grabs your attention, followed by bold text and images that fade and slide into view, immersing you in Melsam’s craftsmanship.

  • Services page

    Each service section leaps into focus with smooth, powerful scroll animations that unveil Melsam's expertise, making every offering feel essential and engaging.

  • Projects Page

    As you scroll through the portfolio, project images and details glide and fade into place, creating an immersive experience that brings each completed job to life.

  • About page

    The story of Melsam unfolds as content and images dynamically slide and fade into view, offering an engaging glimpse into the company’s roots and expertise.

  • Contact Page

    Form fields and buttons respond with sleek, interactive transitions, while the map zooms in with precision, making it easy to connect with Melsam in style.

  • Sustainability page

    Step into the world of sustainability as images and content dynamically fade and slide into view, showcasing Melsam’s expertise in eco-friendly solutions with a smooth, engaging flow.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

Solution

Solution

Solution

The complete solution for Melsam Klusbedrijf included professional branding, a user-friendly website, and multimedia content that collectively elevated the company’s online presence.

Professional Branding

A strong, clean visual identity that builds trust and reflects the company’s craftsmanship and reliability.

Engaging Multimedia Content

Produced video and photography to bring Melsam’s projects to life, while also writing website content and blogs to communicate the company’s expertise and services effectively.

Responsive, User-Friendly Website

Built on WIX, the website provides a seamless experience across all devices, allowing users to easily explore services, projects, and contact information.

  • Home page

    The homepage bursts to life with a cinematic opening, where a powerful video grabs your attention, followed by bold text and images that fade and slide into view, immersing you in Melsam’s craftsmanship.

  • Services page

    Each service section leaps into focus with smooth, powerful scroll animations that unveil Melsam's expertise, making every offering feel essential and engaging.

  • Projects Page

    As you scroll through the portfolio, project images and details glide and fade into place, creating an immersive experience that brings each completed job to life.

  • About page

    The story of Melsam unfolds as content and images dynamically slide and fade into view, offering an engaging glimpse into the company’s roots and expertise.

  • Contact Page

    Form fields and buttons respond with sleek, interactive transitions, while the map zooms in with precision, making it easy to connect with Melsam in style.

  • Sustainability page

    Step into the world of sustainability as images and content dynamically fade and slide into view, showcasing Melsam’s expertise in eco-friendly solutions with a smooth, engaging flow.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

  • Home page

    The homepage bursts to life with a cinematic opening, where a powerful video grabs your attention, followed by bold text and images that fade and slide into view, immersing you in Melsam’s craftsmanship.

  • Services page

    Each service section leaps into focus with smooth, powerful scroll animations that unveil Melsam's expertise, making every offering feel essential and engaging.

  • Projects Page

    As you scroll through the portfolio, project images and details glide and fade into place, creating an immersive experience that brings each completed job to life.

  • About page

    The story of Melsam unfolds as content and images dynamically slide and fade into view, offering an engaging glimpse into the company’s roots and expertise.

  • Contact Page

    Form fields and buttons respond with sleek, interactive transitions, while the map zooms in with precision, making it easy to connect with Melsam in style.

  • Sustainability page

    Step into the world of sustainability as images and content dynamically fade and slide into view, showcasing Melsam’s expertise in eco-friendly solutions with a smooth, engaging flow.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

Results

Results

Results

The comprehensive solution, including branding, website, and multimedia content, helped Melsam Klusbedrijf strengthen its online presence and attract new clients.

Increased Engagement

The integration of professional video and photography led to higher user engagement, allowing potential clients to gain deeper insight into the company’s services and capabilities.

Enhanced Visibility

The modern branding and multimedia content (SEO) significantly improved the company’s visibility and credibility online.

Client Satisfaction

The client was extremely satisfied with the cohesive brand identity, website, and multimedia content, all of which aligned with their business vision and helped attract new customers.