Corporate identity & website celdomy

Comprehensive branding and digital presence for an international floral exporter.

COMPANY

Florisoft

ROLE

Full-Time

EXPERTISE

Web & Graphic Design

YEAR

2023

Project description

Project description

Project description

Creating a strong visual identity, website, and multimedia content for a construction company.

Timeline

From initial concepts to final designs in 12 weeks.

Background

Celdomy is a family-run business specializing in exporting flowers and plants. Established in 1989, they have become one of the leading exporters to the French market. Celdomy required a complete overhaul of their visual identity, along with a fully integrated website, webshop, mobile versions, and email designs to align with their growing business needs.

  • Home page

    The homepage bursts to life with a cinematic opening, where a powerful video grabs your attention, followed by bold text and images that fade and slide into view, immersing you in Melsam’s craftsmanship.

  • Services page

    Each service section leaps into focus with smooth, powerful scroll animations that unveil Melsam's expertise, making every offering feel essential and engaging.

  • Projects Page

    As you scroll through the portfolio, project images and details glide and fade into place, creating an immersive experience that brings each completed job to life.

  • About page

    The story of Melsam unfolds as content and images dynamically slide and fade into view, offering an engaging glimpse into the company’s roots and expertise.

  • Contact Page

    Form fields and buttons respond with sleek, interactive transitions, while the map zooms in with precision, making it easy to connect with Melsam in style.

  • Sustainability page

    Step into the world of sustainability as images and content dynamically fade and slide into view, showcasing Melsam’s expertise in eco-friendly solutions with a smooth, engaging flow.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

  • Privacy Policy Page

    Even the fine print comes to life as text smoothly fades into view, creating a clean, professional flow that keeps users engaged while reading the essential details.

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Process

Process

Process

This section outlines the approach taken to develop the branding, website, and multimedia content for Melsam Klusbedrijf.

Research & Planning

Through stakeholder meetings, we defined Celdomy’s brand personality and developed a modern approach that stayed true to their values of quality and trust.

Branding & Style Guide

I created a comprehensive visual identity with a logo, color palette, typography, and brand guidelines to ensure consistency across all platforms.

Website & Webshop Design

I designed a fully responsive website and webshop that highlight Celdomy’s product offerings and international presence with intuitive navigation and user-friendly features.

Email Design

I designed branded email templates for newsletters, promotions, and transactions to ensure consistent, professional communication across all touchpoints.

  • Home page

    The **Home Page** of the Celdomy website welcomes visitors with a visually stunning floral design, featuring bold calls-to-action for exploring the webshop or becoming a client, seamlessly guiding B2B users through a clean, professional, and approachable interface.

  • About us page

    Celdomy’s About Page introduces the company’s history, core values, and commitment to sustainability, while highlighting their expert team and long-standing presence in the floral industry.

  • Vacancie page

    Celdomy invites potential employees to explore open positions, clearly displaying job details while emphasizing their commitment to innovation, personal development, and a supportive work environment.

  • Vacancie detail page

    This Job Vacancy Page clearly presents a detailed job description, including responsibilities, qualifications, and benefits, while inviting candidates to apply easily through a well-placed call to action, all within a clean and professional layout that highlights Celdomy's welcoming work environment.

  • Contact page

    On this Become a Client Page, Celdomy makes it easy for potential clients to connect by providing clear contact information alongside a simple, user-friendly form, all within a professional and approachable design that encourages new business relationships.

  • Login page

    The Login Page presents a clean, minimalist design with easy-to-use fields, offering a smooth and professional login experience, complemented by a visually appealing floral background that reflects Celdomy's brand identity.

  • Webshop Page

    Featuring a clean and structured layout, this webshop allows B2B clients to easily navigate between categories for flowers, plants, and accessories, providing a seamless shopping experience that aligns with Celdomy's professional branding.

  • webshop catagorie page

    With a visually appealing floral header and a clear display of order lists, this page allows users to easily browse through flower categories and access detailed product lists, all while maintaining a consistent and professional design that enhances the user experience.

  • webshop pages

    This product detail and order page provides a comprehensive view of floral products, allowing users to easily select quantities, delivery dates, and finalize their orders, all within a seamless, visually clear layout that enhances the B2B buying experience and ensures efficient order processing.

  • order confirmation email design

    The Order Confirmation Email Design delivers a clean and organized layout, showcasing key order details along with a product summary, providing a clear and professional confirmation to customers, while reinforcing Celdomy's branding and ensuring a seamless communication experience.

  • Mobile version

    The Mobile Version of the Celdomy website and webshop is fully optimized, offering the same intuitive and seamless user experience as the desktop version, with responsive designs that ensure easy navigation, product browsing, and order placement on any device, allowing B2B clients to manage their purchases effortlessly while on the go.

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  • Home page

    The **Home Page** of the Celdomy website welcomes visitors with a visually stunning floral design, featuring bold calls-to-action for exploring the webshop or becoming a client, seamlessly guiding B2B users through a clean, professional, and approachable interface.

  • About us page

    Celdomy’s About Page introduces the company’s history, core values, and commitment to sustainability, while highlighting their expert team and long-standing presence in the floral industry.

  • Vacancie page

    Celdomy invites potential employees to explore open positions, clearly displaying job details while emphasizing their commitment to innovation, personal development, and a supportive work environment.

  • Vacancie detail page

    This Job Vacancy Page clearly presents a detailed job description, including responsibilities, qualifications, and benefits, while inviting candidates to apply easily through a well-placed call to action, all within a clean and professional layout that highlights Celdomy's welcoming work environment.

  • Contact page

    On this Become a Client Page, Celdomy makes it easy for potential clients to connect by providing clear contact information alongside a simple, user-friendly form, all within a professional and approachable design that encourages new business relationships.

  • Login page

    The Login Page presents a clean, minimalist design with easy-to-use fields, offering a smooth and professional login experience, complemented by a visually appealing floral background that reflects Celdomy's brand identity.

  • Webshop Page

    Featuring a clean and structured layout, this webshop allows B2B clients to easily navigate between categories for flowers, plants, and accessories, providing a seamless shopping experience that aligns with Celdomy's professional branding.

  • webshop catagorie page

    With a visually appealing floral header and a clear display of order lists, this page allows users to easily browse through flower categories and access detailed product lists, all while maintaining a consistent and professional design that enhances the user experience.

  • webshop pages

    This product detail and order page provides a comprehensive view of floral products, allowing users to easily select quantities, delivery dates, and finalize their orders, all within a seamless, visually clear layout that enhances the B2B buying experience and ensures efficient order processing.

  • order confirmation email design

    The Order Confirmation Email Design delivers a clean and organized layout, showcasing key order details along with a product summary, providing a clear and professional confirmation to customers, while reinforcing Celdomy's branding and ensuring a seamless communication experience.

  • Mobile version

    The Mobile Version of the Celdomy website and webshop is fully optimized, offering the same intuitive and seamless user experience as the desktop version, with responsive designs that ensure easy navigation, product browsing, and order placement on any device, allowing B2B clients to manage their purchases effortlessly while on the go.

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Solution

Solution

Solution

The complete solution for Melsam Klusbedrijf included professional branding, a user-friendly website, and multimedia content that collectively elevated the company’s online presence.

New meets old Branding

The new visual identity presents Celdomy as a trusted international floral exporter with guidelines ensuring consistency.

User-Friendly Website & Webshop Design

The website and webshop offer a responsive, easy-to-navigate interface specifically designed to meet the needs of B2B clients.

Consistent Email Design

Branded email templates create a cohesive and professional experience in every customer interaction.

Results

Results

Results

The comprehensive solution, including branding, website, and multimedia content, helped Melsam Klusbedrijf strengthen its online presence and attract new clients.

Enhanced Online Presence

The new designs will modernize Celdomy’s website and webshop, offering a smooth user experience across devices.

Stronger Brand Identity

The updated branding will reinforce Celdomy’s professional and trusted reputation within the industry.

Improved Customer Engagement

The user-friendly design of the website, webshop, and emails will increase customer engagement and drive business growth.